Sep 24, 2019
This week, we hear the thoughts of Andrea Palmer, President of Publicis Health Media, on a range of topics, including how the pharma industry can fulfil evolving consumer expectations, plus her personal ambitions and career highlights to date.
Sep 17, 2019
This week, eyeforpharma Chairman Paul Simms visits the EMG offices to chat to Spencer about the upcoming eyeforpharma patient and marketing conferences in London in October, as well as his perspective on recent trends in the pharma industry.
Sep 10, 2019
In this episode, Sen and Kirstie discuss the increasingly influential Generation Z. They firstly analyse the unique characteristics of this population before looking at the methods pharma can use to engage them most effectively.
Sep 3, 2019
In this week's episode, Sen takes a look at some of the biggest news stories relating to the pharma industry in August. This includes reported sales revenue figures for Quarter 2 of this year as well as the announcement of major commercial agreements.